EvokedSet is a PR and web marketing consultancy that can deliver a right-sized approach to kick-starting your PR programme.
We’ve created a special Stand Out PR Package to help you crystallise your positioning, polish your online presence, and generate newsflow opportunities to get your message out there.
We will add value at every step in the process, and our package culminates in EvokedSet delivering key news releases and newsflow to generate measurable media momentum that you can build on.
Getting your message off the ground
The first step to launching any PR campaign is to define compelling messaging – what do you want to say and why should people listen?
Our messaging workshop comprises a single half-day on-site workshop that EvokedSet prepares and facilitates. We take you through our proven process to gain a clear understanding of your business goals, your markets and your customers. We’ll then deliver a messaging presentation that crystallises your key communication goals and media-ready key messages to drive your PR story.
Moving your plan forward
Our messaging workshop provides the basis for creating a targeted 12-month PR plan. Following our session, we'll outline a clear, targeted PR programme that you can take forward. Typically, the entire process – from specifying the workshop to delivering the final messaging matrix and 12-month plan – can be completed within two weeks.
Making online your natural habitat
Your website is the natural place of fulfillment for any marketing activity, so we’d better make sure that is looking good and working as hard for you as possible.
We’ll deliver a comprehensive review of your current website, web marketing and SEO strategy, and offer clear recommendations that will help you drive qualified traffic, capture interest and engage visitors. If you need help to improve your website, we can create a plan to evolve your own site or build from scratch – we deliver expertly engineered sites that are fast, functional and future-proof.
Carrying your message further
We will create a newsflow plan and copywrite and issue key news releases that will generate measurable momentum that you can build on in your ongoing communications. We’ll generate the media list, liaise with all online, social and print media, and provide full coverage reporting so that you see can where your announcements have created media impact.
We’re specialists in online PR and helping companies to punch above their weight in the online channel, and through our sister company NeonDrum – the online press release distribution service – we’ll ensure industry-leading online visibility for your news.
contact us to meet us and learn more
- On-site half-day messaging workshop
- 12-month PR and communications plan
- Full website and web strategy review plus recommendations
- News releases and newsflow plan - creation, issuing and reporting